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Organize your content library

Learn how to organize your membership content library to reduce churn and save hours every week with folder structures, tags, and automated playlists in Membership.io.

 

Here's the uncomfortable truth: 43% of members leave online learning platforms because they can't find what they're looking for. Not because your content is bad. Not because they don't have time. But because your content library looks like a digital junk drawer and they gave up trying to find anything useful.

Your members are paying you money, expecting transformation, and instead they're getting a scavenger hunt through 847 unlabeled videos. That's not a membership—that's chaos with a paywall.

Good news? This is possibly the easiest problem to fix in your entire business. And we're going to show you exactly how to do it.

Before we get into the how-to, let's talk about what makes Membership.io different when it comes to content management. Because if you're going to organize your content, you might as well use a platform that's built for it.

  • Import Content From Anywhere: Got content scattered across YouTube, Vimeo, Zoom recordings, Google Drive, Dropbox, and that folder on your desktop labeled "PlsOrganize_2017"? Cool. Membership.io imports from all of them.

  • Automatic Transcription & Captions: Every video you upload gets automatically transcribed and captioned. This isn't just nice for accessibility (though it is)—it unlocks some serious superpowers:

  • AI-Powered Content Tools = Less Work, More Results: The AI tools inside Membership.io reduce your content management workload by 30-40%. That's not marketing fluff—that's actual time saved on writing descriptions, creating summaries, organizing content, generating social posts, or building email sequences.

 

The Four Steps to an Organized Content Library

Step 1: Set Up Your Custom Vocabulary (Before You Import Anything)

Here's a pro tip most people miss: Membership.io can recognize industry-specific terms in your transcripts, but you need to tell it what those terms are. Go to Settings → Transcription Settings and add your Custom Vocabulary words—industry jargon, brand names, acronyms, etc. Do this BEFORE you upload content (it doesn't apply retroactively).

 

Step 2: Create a Clean Folder Structure (Keep It Simple)

The rule: Keep your folder count MINIMAL. You can always add more later, but starting with too many defeats the purpose.

 

Step 3: Use Content Tags for Easy Filtering

Folders organize content. Tags make it findable. Think of tags as categories that cut across folders. A single video might be in your "Marketing" folder but tagged with "beginner," "email," and "automation." Open any piece of conten and click "Add Tags" to get started.

 

Step 4: Build Hub Playlists for Guided Experiences

This is where you go from "organized library" to "Netflix-level experience." Hub Playlists are curated content paths that guide members through your content in a specific order. Think of them as custom journeys you design. Create Playlists in your Hub's Content to organize your individual files into curated collections.

 

Pro Tips From People Who've Done This a Thousand Times

  • Tip #1: Update custom vocabulary BEFORE mass imports. Can't stress this enough. Do it first.

  • Tip #2: Go easy on folder count. Seriously. Less is more. You have tags for detailed organization.

  • Tip #3: If you're on Grow Plan, use the Planner App. Not using it is like buying a car and only using first gear.

  • Tip #4: Consistent naming conventions = less future headaches. Pick a format and stick to it.

  • Tip #5: Keep an archive folder. You don't get storage hours back when you delete content. Archive everything.

  • Tip #6: Use Hub Playlists instead of Library Playlists when delivering content in hubs. Exception: one-on-one coaching calls are easier with Library Playlists.

  • Tip #7: Automate your Hub Playlists with tags so they update automatically. Set it and forget it.